India’s audio and wearable tech space has witnessed a revolution in recent years, and boAt has been at the forefront of this transformation. Founded in 2016, boAt has rapidly become a household name, especially among youth, by offering stylish, durable, and affordable electronic accessories. From earphones and smartwatches to portable speakers and chargers, boAt’s product lineup blends cutting-edge technology with trendy design — all tailored to match the fast-paced digital lifestyle of modern India.
The latest bold campaign leaves nothing to imagination – what you see is exactly what you get. The product comes across as powered and engineered with components tailored to Indian segment, with focus on battery life to avoid power outages, advanced auto-noise cancellation feature to cancel the chaos as the driving selling point and precision in its built – with no room for error or dissatisfaction.
With the launch of Airdopes Prime 701 ANC, boAt is setting a new benchmark in the sound technology world. Not only has the company led by Shark Tank veteran Aman Gupta created waves in the headphone accessory space, but it has also climbed up the ladder and become a pioneer in transparency, trust and local relevance.
This product isn’t just your usual tech release filled with flashy claims, it’s a campaign which is deep rooted in honesty. With the new product released under the ‘Prime Promise’ label, boAt pledges that every element of the Prime 701 ANC (Auto Noise Cancellation) has been tested, proven and built specifically for Indian audience.
What’s Prime Promise?
- Superior Audio Quality (DSP powered 24-bit Audio)
- Adaptive EQ Mode – Real-time audio with personalization as per the listener’s audio profile
- Best In-Class Features – In-ear detection, multipoint connectivity
- Increased Bluetooth stability and range (Up to 12m across barriers)
- boAt Hearables App (Allows audio control, button customization & smart diagnostics)
To drive this launch, boAt undertook a new route and got Food Pharmer, a staunch advocate for truth on board to test the product’s details and dive deep into what makes this accessory a league apart from all others. The earbud’s make was revealed in a one-of-its-kind unique conceptual launch, where the airdopes were uncovered both literally and figuratively – features, design, body and cover, and how it will deliver top-notch sound experience in the dynamic day-to-day life. The 100% ‘Made in India’ manufacture has no scripts, no marketing jargons – just unadulterated fact-based transparency.
The boAt Airdopes Prime 701 ANC isn’t just another product off the rack, or about over-selling its features. It’s about the company’s unwavering commitment to real-world performance, where every promise made has a purpose. From dust-resistance feature for Indian road travel to unmatched connectivity that doesn’t fade away amongst the hustle and noise of crowded public transport modes, this stylish instrument reflects an intent to build for the modern Indian diaspora – from the inside out.
Airdopes Prime 701 ANC Features:
- 12+3 Months Warranty
- 7-day Replacement Offering
- 40% Better than Ordinary ANC (Auto Noise Cancellation)
- Up to 50 Hours Playback
- ASAP Charge; 10 Minutes of Charge = 180 Mins Playback
- Real Spatial Audio – Real Immersive Experience
- 46 dB (decibel) Powerful Hybrid ANC
- AI-ENx Enabled Technology (The product has been tested over 1000+ hours on diverse Indian environment)
- Battery Built to Last
- Personalized Audio (Curated for You) with Adaptive EQ
- Auto-Switch Option (Between 2 devices)
- Multipoint & BEASTTM Mode
- Available in 3 attractive colours – Zinc White, Titanium Blue and Obsidian Grey
Pricing of Airdopes Prime 701 ANC
The latest and newest sound accessory from the tech giant boAt, Airdopes Prime 701 ANC has been priced quite lucratively at a moderate figure. It is available at just INR 1999/- on its official website and across the stores too.
With this latest product launch, boAt is doing more mere unveiling another product in their already existing list of catalogue items; its also uncovering a shift in the mindset – one that puts India first in innovation – offering premium, high quality coherent gadgets at affordable pricing.
You can check out the complete product details on boAt Airdopes Prime 701 ANC – Wireless Earbuds with 50 Hours Playback, 46dB Hybrid ANC & boAt Spatial Audio